We helped transform the stunning Waldorf Hilton hotel for the re-launch of Schwarzkopf Professional’s BLONDME range, 6th March 2016.
Hosted by Schwarzkopf Professional’s international ambassadors, Gary Hooker and Michael Young, BLONDME Nights featured an evening of on-stage presentations which showcased the latest and greatest blonde trends, watched by more than 200 Salon owners and professional hairdressers.
Helping to ensure the event looked spectacular, our team created a catwalk for the models using 15 stage decks and supplied a twin screen set with 12’ wide screens to ensure the on-stage action could be seen by all attendees. A camera was live on the screen for the delegates to get a closer look at the hair of the models. The team also supplied two 3-Chip Panasonic laser projectors with ultra-short throw lenses and Nexo PS8, PS10 and LS18 speakers, along with a Yamaha QL1 mixing desk. Radio microphones with DPA headsets were also provided.
We worked with the team at Utopium who supplied lighting for the event in order to illuminate the models and the catwalk. Utopium supplied 16 x Chauvet Q-Wash LED washlights to light the models, Miltec LED battens to up-light the stage and Smartbat Wireless uplighters to light the room and enhance the ambience of the event.
The event was part of the BLONDME relaunch roadshow and Hooker and Young styled the hair of the six models based on the BLONDME six essential looks, whilst discussing the techniques and products used.
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